resume
Computational designer, systems thinker, editorial entrepreneur.
Designer-researcher blending computation, architecture, and design theory. Expert in parametric modeling, generative design, and mathematical explorations of form, with a portfolio bridging experimental projects and critical design research. Skilled in UI and graphic design, and experienced in writing about design for both academic and editorial contexts.
Austin, Texas. [email protected]
Education
Masters in Advanced Computation and Design
IAAC, Barcelona. 2024 to 2025
Bachelors in Architecture
UET, Lahore. 2015 to 2020
Experience
Founder and Design Lead, Studio Mahfa
Current
I run Studio Mahfa, my design practice in Austin, Texas. Brand and web design, publication design and AI visualisation for magazines, small studios and independent practitioners, from first conversation through to handover.
Co-founder, Bahar
Current
Co-founder of Bahar, a design supper club in Austin bringing designers, writers and makers around a table to talk about the work properly.
AI Product Researcher, xFigura
December 2025 to June 2026
I worked at the intersection of architecture, AI, and product design, contributing to the core design and conceptual development of a multimodal platform for generative and computational design. My role centred on defining AI-driven workflows, node-based systems, and spatial reasoning logic that translate architectural intent into coherent, designer-centric tools.
Brand and Publication Designer, A Long House
Current, to December 2026
I work as an editorial and publication designer, collaborating closely with the team to shape their brand identity and public voice. The role spans editorial design, visual systems, and narrative direction, translating their journalism values into cohesive publications and brand assets across digital platforms.
Founder and Editor, Astana
2023 to 2025
I founded and led Astana, a multimedia design magazine exploring architecture, urbanism, and creative practices across the Global South. I directed its editorial vision and execution end to end, producing critical writing and developing interactive, web-based formats including essays, comics, and 3D narratives that reimagined design journalism.
BIM Modeler, BIMQuote
2021 to 2023
I worked as a BIM modeler and web design developer, collaborating within a four-person team to deliver over 800 custom home projects. I managed end-to-end frontend and backend workflows, integrating real-time client products with web-based architectural visualization tools, and supported scalable systems for high-volume, high-quality delivery.
Junior Architect, Sadia Ammar Architects
2020 to 2021
I contributed to residential and commercial projects, producing high-quality visualizations and presentation materials in support of design development and client communication. I specialized in 3ds Max for photorealistic rendering and collaborated across project workflows from early concept through final presentation.
Skills
- Parametric and generative design
- BIM modeling and architectural visualization
- 3D rendering and animation
- UI, UX and graphic design
- Web design
- Python and JavaScript, using AI tools
- Multi-format storytelling
Book a time to talk.